House of brands
Creativity is
our raw material.
We are Materia Prima: a house of wellness, personal-care and scenting brands for hospitality and retail. We create, develop and bring to market brands people pursue, desire and connect with.
The name says it and hides it at the same time. The real raw material isn't the formula or the bottle: it's creativity. With it, and with the best raw materials, we build strong brands that solve needs the market can't name yet.
The portfolio
One house, many brands
Each brand stands on its own; all come from the same place. Hospitality, wellness and scenting, through own brands, private label and collaborations.
KIYORAHospitality
Body-care amenities and scenting for hotels, spas and wellness. Customizable with the hotel's brand.
See brand →
OCEANAHospitality
Sun, salt and humidity ask for something else. Care for places where guests live outdoors.
See brand →
MATA SANAWellness
Essential-oil aromatherapy to sell in your store and scent it. Focus, Calm and Wake.
See brand →
TRUE NAPSleep
Products for better sleep, created with TRUE NAP, the hotel sleep-audit company.
See brand →
Let's do a brand collab
We develop and produce brands made to measure. Let's talk.
Let's talk →
Estudio Materia
Our creative R&D arm
Before a product, there's an idea. Estudio Materia is where we research the market, find the gaps and turn opportunities into brands.
- 01
Discover
We study the market and the consumer to spot gaps and needs no one is solving.
- 02
Ideate
From the opportunity a brand is born: name, territory and purpose with its own character.
- 03
Create
We develop the brand and the product: formulation, design and packaging, down to the last detail.
- 04
Make it real
Production, logistics and go-to-market. And when it's needed, we dress it with your brand.
The house
How we work, what we care for, who we are

Capabilities
From idea to shelf, all in-house
Insight, formulation, design, production, logistics and private label under one roof.
See capabilities →
Sustainability
Caring on the inside too
Refill from gallons, less single-use plastic and formulas never tested on animals.
Our commitments →
About
Born from a good conversation
A brand creator and a hotel operator. Everything we do comes from there.
Our story →
Trusted by
Hotels and guests across Colombia and Latin America already live our brands, from the in-room amenity to the wellness line they take home.
Let's talk
Shall we create something?
Tell us about your hotel, your brand or your idea. We'll set a meeting and bring you a tailored proposal.





